‘Lolu Akinwunmi is the promoter of the Lolu Akinwunmi Observatory Blog. He attended the University of Lagos and graduated in 1980 with a degree in the Liberal Arts. He started his work career in Lintas advertising in 1982 and set up Prima Garnet Communications in 1992 as a result of a strong conviction that it is indeed possible to conduct business in Nigeria without being compromised. Prima Garnet has since grown into one of the leading Nigerian marketing communication groups with interests in Advertising, Media Management, Public and Media Relations, Experiential Marketing, Government Relations, Social and Mobile Media Management etc.

‘Lolu has been very active in his profession. He served as the 14th President of the AAAN, the Association of Advertising Agencies of Nigeria and the sole representative of the ad industry. He also served the Advertising Practitioners Council of Nigeria when President Goodluck Jonathan appointed him the 5th Chairman of the federal parastatal and regulatory body. Prior to this appointment, he had been appointed in 2009 as the pioneer Secretary and later the pioneer CEO of the federal government rebranding project under the late Prof Dora Akunyili, the then Information and Communication Minister.

‘Lolu is a public and motivational speaker on marketing communication and leadership and has produced over 70 papers. He is also a fellow of APCON and the Marketing Institute of Nigeria, MIN. He has managed many clients and accounts, including but not limited to Coca-Cola, KLM, UAC, First Bank, BAT, Nestle, GSK, CBN, Pfizer, Heritage Bank, the Federal Government, Airtel, etc. He widely consults as well.

‘Lolu served as a board member of Ogilvy Africa in South Africa for many years and still sits on the following boards as Executive Chairman: 141 Worldwide, MediaShare Nigeria, Cutler Communications, Lampost Experiential etc. He is a non-executive board member of CHAMS, Premier Music, Meadow Hall, to mention a few.

‘Lolu is married to Josephine, a lawyer and Mediation specialist and they have two boys. ‘Lolu was also ordained an Associate Pastor in 1990 and a full Pastor in 1996 in Bethel Ministries. He has produced the online motivational messages, Daily Motivationals since 2001, and has written over 2000 messages. An avid writer, ‘Lolu is at the moment working on a few publications associated with marketing communication, Christianity, as well as children’s and young adults’ religious morals books. ‘Lolu contributes to newspaper columns, and is also working on a 400-page account of Prima Garnet, titled, SKIN FOR SKIN, and hopes to publish this as soon as possible.